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09 Apr 2021

Renata launches organic extra virgin olive oil

Selmi launches Renata Superiore Extra Virgin Organic Olive Oil. The novelty is imported from Italy and has ingredients 100% certified by IBD (Instituto Biodinâmico de Desenvolvimento) and under the “Orgânico Brasil” seal. The product is packaged in 500-milliliter glass bottles.

The product line of the category debuted earlier this year with Spaghetti Renata Superiore Grano Duro Orgânico and now offers the consumer another item in its portfolio.

“The novelty arrives to compose the organic line, which takes all the strength and tradition of the Renata brand to a segment that grows 20% per year”, says Ricardo Motta, Head of Marketing and Trade Marketing at Selmi.