The Natrue seal is a leader in Europe and one of the leading seals in the global market for Natural and Organic cosmetics. (www.natrue.org) .
IBD has a unique and exclusive partnership agreement and mutual recognition of organic and natural cosmetics standards. By certifying IBD Cosmeticos the company, the producer will already be complying and will be aligned with the Natrue standard, facilitating the certification route for this seal.
This is the most consistent trend: the organic consumer is aware and wants really organic products with a significant percentage of organic raw materials!